Create Next Food Culture around the world.

Through food, we can reconsider the imbalance of modern society and find new ways of eating that are kind to people, animals, and the planet.

Food Curate Lab believes in the potential of nature and takes on the challenge of creating new delicious food. We hope to bring happiness to dining tables all over the world for a long time to come.

Connecting to the future with just one bite.

Vision

"Bringing healthy and happy choices to dining tables around the world"

We have been in the food industry in Japan for a long time and have seen many challenges. What can be said about everything is that too much emphasis is placed on human preference and convenience, which has a negative impact on nature, animals and people.

We believe that society should have more healthy and sustainable foods, both for the health of those who eat them and for the environment. We also believe that these foods should be fun and bring happiness.

We felt that there were few options and it was a huge challenge, especially for people who find it difficult to make choices for themselves, such as children around the world and seniors with dietary restrictions. However, after seeing many beloved dogs as members of the family, I realized that there are still fewer options and many challenges in the world of pet dog food, even more so than for children and seniors.

Recently, there has been a increase in high-quality health-conscious wet foods, and homemade food has also become more common, which I feel is a very positive trend.

However, in Japan, nearly 70% of food is still dry, and many of the products contain a lot of meat. This in itself is not necessarily a bad thing, but if we were to put ourselves in a human situation, would we really feed our children that much? This made me question whether we should do this or not.

Given that dogs all have different preferences and constitutions, I thought that there might be a more natural and healthier wet food available, so I decided to start with the food for my dogs.

In the future, we would like to create a world where there are no barriers between dogs and humans when it comes to food .

Our Service

  • Dog & Human Food/Beverage

    The company will launch its own brand, "Cozy One," and develop food and beverage products under that brand.

    We want to create a world where people and their dogs can enjoy meals together without any barriers.
    Therefore, we are thinking of offering drinks and food that can be safely consumed by both dogs and human.
    So, "Dog & Human" is our attitude.

  • Dog & Human Food Truck

    Dogs and people can enjoy meals together without any barriers.

    To express this worldview, the restaurant will be serving meals that both dogs and people can eat together in Japan's first Dog & Human food truck.

    We will open stores near events and dog run locations to provide as many enjoyable food options as possible for every meal.

  • Dog & Human Restaurant

    In creating healthy and happy choices for your beloved dog,

    Food Curate Lab focuses on quality food and exercise.

    We are currently in discussions with the company that operates the dog run.

    As an evolution of food trucks

    We are planning to operate a dog run restaurant where both dogs and people can enjoy a meal and exercise in a relaxed atmosphere.

  • Food/Beverage Curating

    We are engaged in a curation business for food manufacturers both in Japan and overseas.

    For companies that have great technology and other resources but are struggling to create a new category,

    We think and act together on everything from concept creation to marketing and domestic sales planning (retail and B2B) to create new categories. We are good at creating value with an eye towards business expansion overseas.

Our Team

  • Kohei Saito

    CEO and Food Business Creator

    Born in Tokyo in 1983.

    After nine years in restaurant sales at a major beer manufacturer, in charge of restaurant consulting work, proposing new business formats and menus by utilizing the beer manufacturer's strong information gathering capabilities and information on popular restaurants and ingredients both in Japan and overseas.

    Changed jobs to a restaurant venture company,

    Taking advantage of the strengths of the information and network he had cultivated up to that point, as a new business development manager, he created a number of popular business models, such as "Okaka", which is based on Japanese food culture.

    Then went on to work in the management of a restaurant business, where he led an organization.

    Through his various experiences, began to think about "what kind of food work is truly necessary for society," and joined Shimizu at a startup company that deals with plant-based food and focuses on environmental issues.

    Utilizing the wide network of restaurant business managers he had cultivated as a sales director, he created a domestic market centered on B2B.

  • Daisuke Shimizu

    Co-Founder CSO Food Curator

    Born in Hokkaido in 1983.

    During at university, studied abroad in Sweden, felt the gap between food culture in Japan and overseas, thought there is great potential for Japanese food culture.

    After working for a real estate company and a beer company, moved to the United States at the age of 29. While selling wagyu in New York, he became independent one year later and co-founded TOMOE Food Services, selling mainly wagyu beef imported from Japan.

    After leaving the operation and returning to Japan to raise kid, while working at a foreign yogurt company, he was involved in introducing plant-based milk to the Japanese market, where he was exposed to the potential of plant-based and fermented milk.

    After that, worked as a Sales Director at a startup company that deals in popular animal supplements.

    Joined a startup company dealing in plant-based food together with Saito and built domestic and international sales/marketing functions as the global sales manager.